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Gutenberg vs. WordPress – The Ultimate Battle for Page Building

Are you looking for a way to create beautiful pages without coding skills? or maybe you’re not sure which best choice for your website is.

Gutenberg vs WordPress

Gutenberg and page builders offer designers and developers a new way to create and modify content.  WordPress is an open-source tool that offers a range of options with its own set of challenges and limitations. 

Gutenberg, by contrast, is a free plugin that lets you create anything – with no coding – directly on your front-end editor. There are pros and cons to both, but here we will focus solely on Gutenberg vs. 

WordPress Page Builders as they relate to the average user. Which one is right for you? Let’s find out!

WordPress Block Editor

WordPress Block Editor, or just “block editor,” is a stripped-down interface to WordPress.  Like many online platforms, WordPress provides a standard functionality at its core. 

Users are provided with a few standard functions: post editor, comments editor, uploads editor, and media/audio editors. These standard functions are simply the basics for WordPress users.  There are lots of missing features for web designers or builders, and it’s easier for most people to work with these simple features. 

For example, you can’t even change the background color or add an image without opening a file manager. What’s more, when you work on a block, you’ll often be limited by the size of the template you’re working with.

Page Builders – What are they?

I’ll start with what all WordPress page builders have in common. First, they all work by creating elements that are displayed in the background of the website by dragging & dropping them to the page template. 

After the page template is created, you can add new content by right-clicking on the blocks (or link) on the page and choosing insert or replace with a few different effects.

The structure of a page is also determined by where you place blocks (or links). All WordPress page builders allow you to change the image size, move blocks, change the font, size, position, etc. 

All WordPress page builders allow you to create multiple pages and add your custom styles. All WordPress page builders offer easy templates to help you get started.

The Battle of Gutenberg vs. WordPress

Gutenberg vs. WordPress is a battle for your webspace. And it all starts with your design. Since Gutenberg allows you to create your website design without writing a single line of code, it can be difficult for some people to get the hang of it. While it’s easy to use, it’s not always easy to code.

How to Make Gutenberg Work for You. While it’s much easier than it looks, it’s not easy to build a site using Gutenberg unless you’re super familiar with code. 

But by reading this article, you can get a better understanding of the basics, and then you can dive into writing some code on your own.

Why do we need page builders, and why are they better than Gutenberg? 

You need to know two things before you pick a page builder versus Gutenberg. WordPress gives you the power to extend and create any content in your WordPress blog, and all it takes is an easy drag and drop.

You can modify content types and layout easily with the help of a plugin or even use plain text or rich media (e.g., images, videos, etc.) instead of plain text. 

Many WordPress plugins let you customize, edit, and add images to a post. You don’t need to create any custom coding for building a custom page as a blogger. You can have the best custom content creation tools right within WordPress, and they will make it super easy.

When you get to the final stage, you’ll be able to customize the look and feel of your website design.

A comparison of Gutenberg and popular page builders for WordPress

Both WordPress and Gutenberg have their strengths. But the good thing about Gutenberg vs. page builders is that it’s not always obvious which one will be the best choice for a certain website. 

The main differences between these two platforms are how they solve creating a website. For a long time, Gutenberg has been the only blogging platform in WordPress. 

Hence it’s the default editor for bloggers. However, the Gist community is very popular, and it’s the only real rival for WordPress as a blogging platform.

Widgets and Blocks

Blocking vs. Widgets is an analogy used in designing websites to describe the similarities between WordPress page builder blocks and widgets.

WordPress blocks allow you to create HTML widgets that get inserted into the website, and Widgets are simply PHP scripts that allow you to display any data on a web page or any web-based application. Both blocks and widgets allow you to organize content on the web page or any web-based application. 

For instance, on your WordPress website, you can have a block for each type of post or page (posts, pages, categories, images, videos, etc.) and a widget to display any of these blocks or widgets on the website.

Content Layout vs. Page Design

Think of a block editor that is very convenient to use, has plenty of ways to manipulate and rearrange the layout, and supports all major image file formats, including JPG, GIF, PNG, and PSD. These are some of the best ways to use a block editor:

Use a variety of custom styles to create blog posts, pages, or even entire website layouts.  All CSS files are hosted on your web server, making them easy to share and reuse. 

Customize the layout of your blog posts and pages. Use the WYSIWYG (What You See Is What You Get) block editor to add images, text, or page elements. Add rich content such as videos, audio, video players, slideshows, and even dynamic interactive elements.

Formatting and Styling Options

The Gutenberg layout is rather simple. A page consists of a header with buttons, and that’s it.  There are no design options such as text color, spacing, or margins. Most page builders have advanced design features such as text colors, background colors, and widths.

If you want to customize your WordPress site for your needs, you’ll probably end up using the page builders. In contrast, the Gutenberg theme contains a lot of design options. You can change the text color, align it in multiple columns, and change the background color and fonts, and more. 

With the default Gutenberg theme, you’ll also be able to move elements around on the page in different ways.

Pros and Cons of Gutenberg WordPress Block Editor


Gutenberg Block-level Editing: But Why Are You Pitching Gutenberg if you’re not using it? In an interview with WPMU DEV TV, the WordPress team announced that the change would not hurt the already installed version of WordPress and said:

We first created Gutenberg as a plugin and then moved it to WordPress core. It is not very confusing to install on WordPress core, and it is still backward compatible. WordPress core offers the greatest support for Gutenberg.

While it is true that the WordPress team, for a very long time, claimed that they were not doing Gutenberg for its own sake but were trying to bring the best possible blogging experience to WordPress, it was revealed in 2014, after the release of the WordPress.

Gutenberg is Mobile Friendly: With a mobile-friendly editor that uses high-res, Retina-quality images, CSS, and JavaScript, post-editing is also a breeze. 

In WordPress, it was already possible to display content on different devices, but Gutenberg enables full mobile functionality to be implemented. 

Gutenberg includes built-in themes, useful video options, and other features, such as high-res preview, to facilitate customizing the editor.

It is the Most Complete and Flexible Editor. To date, WordPress offers several ready-to-use WordPress plugins such as the Ajax framework, thematic images, WPML, Contact Form 7, and so on.

Great Editing Experience with Gutenberg: Gutenberg has some serious and powerful editing capabilities that’ll make you wonder whether it should be included as a separate editor:

  • Full-Block Editing
  • Smart Validation.
  • Automatic Description Highlighting
  • Custom/Advanced Pane View
  • XML/HTML Annotations
  • Media Gallery View
  • Charts
  • Filters
  • CSS styles
  • Create Form Fields.
  • Enabling Easy Sharing
  • Automatic and Perfect Form Fill
  • Full Context Support.

Gutenberg provides a vast range of common and advanced editing tools, some of which are integrated into the default editor.


Slowness – disadvantage of Gutenberg : One downside of Gutenberg is the less than stellar editing experience, which is also part of why the WordPress team chose to make it part of WordPress.

In essence, Gutenberg lacks the robust features present in the more recent versions of WordPress, such as:

Advanced Custom Fields – the new editor makes adding custom post fields to posts extremely difficult. 

Custom Post Types – custom post types add much value to a WordPress post. However, such custom post types as embedded comments or comments with forms are impossible to use in Gutenberg.

It’s a challenge to use the current version of Gutenberg and build a website on top of it. For the top-notch article quality of a content editor, it is essential to rely on a plugin, such as WooCommerce.

WPML issues of Gutenberg:  The WordPress block editor has a special feature of its own. It is called WPML. WPML stands for “wp_block_paragraph”. 

WPML is a form of PHP, which allows you to use Markdown syntax within a block. Markdown syntax is a convenient writing style that is similar to plain text.

Markdown syntax is good for creating simple text posts, but it could not be the right way to write complex long documents. 

WordPress blocks have multiple levels, with many text blocks nested inside each other.  WPML solves this problem with a section separator, which can be set to each parent block level, like this: <block>I</block> with an additional dash/space separator. 

The WPML feature solves a problem that users should understand well: you can have blocks nested inside each other.

Complex block layout of Gutenberg: Moreover, all of these blocks are always aligned on their line, which, of course, means that you cannot edit multiple blocks at the same time, as you can with the WYSIWYG (what you see is what you get) editor.

However, with the help of the plugin “StickyBlocker,” you can change that limitation into a blessing. 

It allows you to view the individual blocks adjacent to each other and drag them around freely so that you can insert text and links anywhere you want, edit them whenever you want, and remove them once you’re done.

Pros and Cons of page builders


Drag and drop facility: This first section breaks down page builder plugins into two categories: drag-and-drop and set-it-and-forget-it, with the last being the most robust.

Drag-and-drop options mean you can create content as easily as a multiple-page portfolio. This plugin is particularly prevalent in the landscape design and architecture niche.

Decent responsive layouts: If you want a powerful, professional-looking responsive layout, you have to code it yourself.

Every webpage builder comes with a set of templates for free use, which often look similar to what you’d find on your design platform of choice—and look as good.

They’ll even use your CSS file, so you only need to do a couple of simple tweaks to your responsive-ready design to make it viewable on your browser.


Good Page builders are not free: Bad Page Builders suck and you’re better off with a $20 plugin. 

Changes can take a long time to save: First off, builder plugins can sometimes take minutes to save, while web design software takes seconds to make changes. Here are a few reasons why it can take longer:

Web design software is often optimized for developer workflows, which means it can handle all of the technical intricacies of your website or app.

For example, for every option or comma, the UI is optimized to support sub-commands, sub-directories, and symbolic links, as well as frequent, save options. Also read this helpfull article: 

I hope after reading this article, you will easily find the best one for you!

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